Louviere, Jordan J.: search on Z-Library

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1

Consumer neuroscience: Assessing the brain response to marketing stimuli using electroencephalogram (EEG) and eye tracking

Khushaba, Rami N., Wise, Chelsea, Kodagoda, Sarath, Louviere, Jordan, Kahn, Barbara E., Townsend, Claudia

Journal:

Expert Systems with Applications

Year:

2013

Language:

english

File:

PDF, 1.22 MB

english, 2013

2

Best-Worst Scaling (Theory, Methods and Applications) || The stability of aggregate-level preferences in longitudinal discrete choice experiments

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 589 KB

english, 2015

3

Best-Worst Scaling (Theory, Methods and Applications) || How consumers choose wine: using best-worst scaling across countries

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 173 KB

english, 2015

4

Best-Worst Scaling (Theory, Methods and Applications) || Introduction and overview of the book

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 138 KB

english, 2015

5

Best-Worst Scaling (Theory, Methods and Applications) || BWS profile case application: preferences for quality of life in Australia

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 497 KB

english, 2015

6

Stated Choice Methods (Analysis and Applications) || Introduction to stated preference models and methods

Louviere, Jordan J., Hensher, David A., Swait, Joffre D., Adamowicz, Wiktor

Year:

2000

Language:

english

File:

PDF, 179 KB

english, 2000

7

Best-Worst Scaling (Theory, Methods and Applications) || Case 3 best-worst analysis using delivered pizza and toothpaste examples

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 220 KB

english, 2015

8

Best-Worst Scaling (Theory, Methods and Applications) || Using alternative-specific DCE designs and best and worst choices to model choices

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 274 KB

english, 2015

9

Best-Worst Scaling (Theory, Methods and Applications) || References

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 133 KB

english, 2015

10

Best-Worst Scaling (Theory, Methods and Applications) || The BWS object case

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 365 KB

english, 2015

11

Best-Worst Scaling (Theory, Methods and Applications) || The BWS profile case

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 277 KB

english, 2015

12

An Empirical Comparison of Ratings-Based and Choice-Based Conjoint Models

Terry Elrod, Jordan J. Louviere and Krishnakumar S. Davey

Journal:

Journal of Marketing Research

Year:

1992

Language:

english

File:

PDF, 1.65 MB

english, 1992

13

Best-Worst Scaling (Theory, Methods and Applications) || Looking forward

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 126 KB

english, 2015

14

Modeling Hierarchical Conjoint Processes with Integrated Choice Experiments

Harmen Oppewal, Jordan J. Louviere and Harry J. P. Timmermans

Journal:

Journal of Marketing Research

Year:

1994

Language:

english

File:

PDF, 750 KB

english, 1994

15

Best-Worst Scaling (Theory, Methods and Applications) || The BWS multi-profile case

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 225 KB

english, 2015

16

Best-Worst Scaling (Theory, Methods and Applications) || Basic models

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 209 KB

english, 2015

17

Best-Worst Scaling (Theory, Methods and Applications) || BWS object case application: attitudes towards end-of-life care

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 284 KB

english, 2015

18

Best-Worst Scaling (Theory, Methods and Applications) || Best-worst scaling: an alternative to ratings data

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 126 KB

english, 2015

19

Do managers behave the way theory suggests? A choice-theoretic examination of foreign direct investment location decision-making

Buckley, Peter J, Devinney, Timothy M, Louviere, Jordan J

Journal:

Journal of International Business Studies

Year:

2007

Language:

english

File:

PDF, 239 KB

english, 2007

20

Best-Worst Scaling (Theory, Methods and Applications) || When the ayes don't have it: supplementing an accept/reject DCE with a Case 2 best-worst scaling task

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 384 KB

english, 2015

21

Best-Worst Scaling (Theory, Methods and Applications) || BWS profile case application: preferences for treatment in dentistry

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 204 KB

english, 2015

22

The impact of brand credibility on consumer price sensitivity

Tülin Erdem, Joffre Swait, Jordan Louviere

Journal:

International Journal of Research in Marketing

Year:

2002

Language:

english

File:

PDF, 230 KB

english, 2002

23

Multiple Correspondence Analysis of Multiple Choice Experiment Data

Eugene Kaciak and Jordan Louviere

Journal:

Journal of Marketing Research

Year:

1990

Language:

english

File:

PDF, 2.09 MB

english, 1990

24

Best-Worst Scaling (Theory, Methods and Applications) || Preface

Louviere, Jordan J., Flynn, Terry N., Marley, A. A. J.

Year:

2015

Language:

english

File:

PDF, 48 KB

english, 2015

25

Do social product features have value to consumers?

Pat Auger, Timothy M. Devinney, Jordan J. Louviere, Paul F. Burke

Journal:

International Journal of Research in Marketing

Year:

2008

Language:

english

File:

PDF, 571 KB

english, 2008

26

Choice modeling and the brain: A study on the Electroencephalogram (EEG) of preferences

Rami N. Khushaba, Luke Greenacre, Sarath Kodagoda, Jordan Louviere, Sandra Burke, Gamini Dissanayake

Journal:

Expert Systems with Applications

Year:

2012

Language:

english

File:

PDF, 1.45 MB

english, 2012

27

Stated Preference Approaches for Measuring Passive Use Values: Choice Experiments and Contingent Valuation

Wiktor Adamowicz, Peter Boxall, Michael Williams and Jordan Louviere

Journal:

American Journal of Agricultural Economics

Year:

1998

Language:

english

File:

PDF, 1.75 MB

english, 1998

28

Testing Predicted Choices Against Observations in Probabilistic Discrete-Choice Models

Horowitz, Joel L., Louviere, Jordan J.

Journal:

Marketing Science

Year:

1993

Language:

english

File:

PDF, 659 KB

english, 1993

29

What you see may not be what you get: Asking consumers what matters may not reflect what they choose

Simone Mueller, Larry Lockshin, Jordan J. Louviere

Journal:

Marketing Letters

Year:

2010

Language:

english

File:

PDF, 381 KB

english, 2010

30

The Role of the Scale Parameter in the Estimation and Comparison of Multinomial Logit Models

Joffre Swait and Jordan Louviere

Journal:

Journal of Marketing Research

Year:

1993

Language:

english

File:

PDF, 1.56 MB

english, 1993

31

The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity

Fiebig, Denzil G., Keane, Michael P., Louviere, Jordan, Wasi, Nada

Journal:

Marketing Science

Year:

2010

Language:

english

File:

PDF, 289 KB

english, 2010

32

Retirement Investor Risk Tolerance in Tranquil and Crisis Periods: Experimental Survey Evidence

Bateman, Hazel, Islam, Towhidul, Louviere, Jordan, Satchell, Stephen, Thorp, Susan

Journal:

Journal of Behavioral Finance

Year:

2011

Language:

english

File:

PDF, 254 KB

english, 2011

33

Best–worst scaling: What it can do for health care research and how to do it

Terry N. Flynn, Jordan J. Louviere, Tim J. Peters, Joanna Coast

Journal:

Journal of Health Economics

Year:

2007

Language:

english

File:

PDF, 273 KB

english, 2007

34

The effect of situation attributes on decision method choice in the Vroom-Jago model of participation in decision making

Field, Richard H.G., Read, Peter C., Louviere, Jordan J.

Journal:

The Leadership Quarterly

Year:

1990

Language:

english

File:

PDF, 899 KB

english, 1990

35

Experimental choice analysis: Introduction and overview

Jordan J. Louviere

Journal:

Journal of Business Research

Year:

1991

Language:

english

File:

PDF, 601 KB

english, 1991

36

Quick and easy choice sets: Constructing optimal and nearly optimal stated choice experiments

Deborah J. Street, Leonie Burgess, Jordan J. Louviere

Journal:

International Journal of Research in Marketing

Year:

2005

Language:

english

File:

PDF, 146 KB

english, 2005

37

An introduction to the application of (case 1) best–worst scaling in marketing research

Louviere, Jordan, Lings, Ian, Islam, Towhidul, Gudergan, Siegfried, Flynn, Terry

Journal:

International Journal of Research in Marketing

Year:

2013

Language:

english

File:

PDF, 614 KB

english, 2013

38

The stability of retail shopping choices over time and across countries

Valerie Severin, Jordan J Louviere, Adam Finn

Journal:

Journal of Retailing

Year:

2001

Language:

english

File:

PDF, 91 KB

english, 2001

39

Design and Analysis of Simulated Consumer Choice or Allocation Experiments: An Approach Based on Aggregate Data

Jordan J. Louviere and George Woodworth

Journal:

Journal of Marketing Research

Year:

1983

Language:

english

File:

PDF, 3.37 MB

english, 1983

40

Retaining the visitor, enhancing the experience: identifying attributes of choice in repeat museum visitation

Christine Burton, Jordan Louviere, Louise Young

Journal:

International Journal of Nonprofit and Voluntary Sector Marketing

Year:

2009

Language:

english

File:

PDF, 127 KB

english, 2009

41

What Will Consumers Pay for Social Product Features?

Pat Auger, Paul Burke, Timothy M. Devinney, Jordan J. Louviere

Journal:

Journal of Business Ethics

Year:

2003

Language:

english

File:

PDF, 139 KB

english, 2003

42

Discrete Choice Experiments Are Not Conjoint Analysis

Louviere, Jordan J, Flynn, Terry N, Carson, Richard T

Journal:

Journal of Choice Modelling

Year:

2010

Language:

english

File:

PDF, 626 KB

english, 2010

43

Shopping center image, consideration, and choice: Anchor store contribution

Adam Finn, Jordan J. Louviere

Journal:

Journal of Business Research

Year:

1996

Language:

english

File:

PDF, 893 KB

english, 1996

44

Conducting Discrete Choice Experiments to Inform Healthcare Decision Making

Lancsar, Emily, Louviere, Jordan

Journal:

PharmacoEconomics

Year:

2008

Language:

english

File:

PDF, 170 KB

english, 2008

45

Designing Discrete Choice Experiments: Do Optimal Designs Come at a Price?

Louviere, Jordan J., Islam, Towhidul, Wasi, Nada, Street, Deborah, Burgess, Leonie

Journal:

Journal of Consumer Research

Year:

2008

Language:

english

File:

PDF, 323 KB

english, 2008

46

Stated Choice Methods (Analysis and Applications) || Combining sources of preference data

Louviere, Jordan J., Hensher, David A., Swait, Joffre D., Adamowicz, Wiktor

Year:

2000

Language:

english

File:

PDF, 379 KB

english, 2000

47

Rationalisation as delusion: pictorial health warnings and tobacco industry arguments

Fortin, David, Hoek, Janet, Gendall, Philip, Louviere, Jordan

Journal:

Journal of Consumer Marketing

Year:

2011

Language:

english

File:

PDF, 86 KB

english, 2011

48

Cross-Task Validity Comparisons of Stated Preference Choice Models

Jordan J. Louviere, Michael F. Fox and William L. Moore

Journal:

Marketing Letters

Year:

1993

Language:

english

File:

PDF, 663 KB

english, 1993

49

First Impressions Matter: An Experimental Investigation of Online Financial Advice

Agnew, Julie R., Bateman, Hazel, Eckert, Christine, Iskhakov, Fedor, Louviere, Jordan, Thorp, Susan

Journal:

Management Science

Year:

2016

Language:

english

File:

PDF, 1.27 MB

english, 2016

50

Combining Sources of Preference Data for Modeling Complex Decision Processes

Jordan J. Louviere, Robert J. Meyer, David S. Bunch, Richard Carson, Benedict Dellaert, W. Michael Hanemann, David Hensher, Julie Irwin

Journal:

Marketing Letters

Year:

1999

Language:

english

File:

PDF, 75 KB

english, 1999

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